We recently posted an item about how a growing number of major bands, including Metallica, Judas Priest and Gojira have chosen to release animated videos over performance-based clips. Now, Heaven and Hell (a.k.a. Black Sabbath with Ronnie James Dio) have joined the pack. The band's video for "The Bible Black," the first single from their new album The Devil You Know (out tomorrow) features cartoon imagery of a bored angel who discovers an evil book and plummets into Hell, where he meets the cartoon version of Sabbath and Dio. The clip was produced by Joseph A. Russo II and James A. Fino of 23d Films, Inc. and directed by Ben Ceccarelli. Click "more" to watch the video, stream the full album and hear our podcast interview with Dio and bassist Geezer Butler. Read more...

